An integrated brand campaign that refreshes Goya's visuals, voice, and brand identity for a modern target audience. This refresh consists of three print ads, an animated logo, three branded products, and a website.
Magazine Spread Ad:
Package Redesign - Illustrated Goya Can Print Ads:
Preliminary Website Spreads
Animated Malta Motion Graphic Exploration
Specialty Brand Touchpoints - Crossbody, Tote, and Clutch